Case Study

Trade Insights from Market Track and InfoScout

Learn how the new Promotion Scorecard can be leveraged to identify the types of promotions that are most effective for both the retailer and manufacturer.

With Trade Insights, manufacturers and retailers can more effectively collaborate and make informed decisions on where to invest trade promotion budgets.



Next generation shopper insights that explain why 
people buy in an omnichannel world.


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Omnichannel Visibility

All retail channels from Bodegas to Big Box to Ecommerce

Both Buy & Why

Deep insights via purchase-triggered surveys that combine behaviors and attitudes

Fast Insights

On-demand access to purchase data updated daily

InfoScout Insights

InfoScout Insights

Find answers to your business questions on-demand with InfoScout Insights. Our business intelligence platform offers simple, intuitive, and customizable reports that enable you to understand Path-to-Purchase influencers.

  • How can I grow the retailer's category and my brand?
  • Did shoppers notice and buy from the seasonal display?